Newspapers have one basic 4 , to get the news as quickly as possible from its source, from those who make it to those whowant to 5 it.Radio, telegraph, television, and 6 inventions brought competition for newspapers.So did the development ofmagazines and other means of communication. 7 , this competition merely spurred the newspapers on.They quickly madeuse of the newer and faster means of communication to improve the 8 and thus the efficiency of their own operations.Todaymore newspapers are 9 and read than ever before.Competition also led newspapers to branch outsintosmany other
fields.Besides keeping readers 10 of the latest news, today's newspapers 11 and influence readers about politics and otherimportant and serious matters.Newspapers influence readers' economic choices 12 advertising.Most newspapers depend onadvertising for their very 13 .Newspapers are sold at a price that 14 even a small fraction of the cost ofproduction.The main15 of income for most newspapers is commercial advertising.The 16 in selling advertising depends on a newspaper's valueto advertisers.This 17 in terms of circulation.How many people read the newspaper? Circulation depends 18 on the work ofthe circulation department and on the services or entertainment 19 in a newspaper's pages.But for the most part, circulationdepends on a newspaper's value to readers as a source of information 20 the community, city, country, state, nation, andworld—and even outer space.
1.A.Just when B.While C.Soon after D.Before2.A.to give B.giving C.given D.being given3.A.gather B.spread C.carry D.bring4.A.reason B.cause C.problem D.purpose5.A.make B.publish C.know D.write
6.A.another B.other C.one another D.the other7.A.However B.And C.Therefore D.So8.A.value B.ratio C.rate D.speed
9.A.spread B.passed C.printed D.completed10.A.inform B.be informedC.to be informed D.informed
11.A.entertain B.encourage C.educate D.edit12.A.on B.through C.with D.of
13.A.forms B.existence C.contents D.purpose14.A.tries to cover B.manages to coverC.fails to cover D.succeeds in
15.A.source B.origin C.course D.finance16.A.way B.means C.chance D.success17.A.measures B.measuredC.Is measured D.was measured
18.A.somewhat B.little C.much D.something19.A.offering B.offeredC.which offered D.to be offered20.A.by B.with C.at D.about
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